Onboarding quiz funnels for WordPress

Don't sell to visitors.
Build them a plan.

FlowOnboarding turns a cold visitor into a paying subscriber the way the fastest-growing subscription apps do — a short, personal quiz that ends in a plan made just for them. All inside WordPress, no code.

Free version forever No credit card Works with any theme
Quiz → paid
18.4%
New subscribers
1,204
yoursite.com/get-started

What's your main goal?

We'll build a plan around it
Lose weight
Build muscle
Stay healthy
The shift

A pricing page asks the wrong question

Same visitor, same offer — two completely different questions running through their head.

The pricing page
"Is this worth it?"

They arrive, scan three columns of features they don't understand yet, compare you to tabs they haven't closed, and leave to "think about it." Most never come back.

The quiz funnel
"Which plan is right for me?"

They answer a few quick questions about themselves, watch a plan get built around their answers, and arrive at the price already convinced it was made for them. The decision is half-made before they see a number.

How it works

From install to converting in an afternoon

Three steps, no developer, no page-builder wrestling.

1

Build the quiz

Assemble your questions in a visual builder with a live preview. Choose from thirteen question types, set your brand color, and write the result your visitor gets at the end.

2

Set the paywall

Add your plans and connect a payment route — a simple redirect on the free version, or Stripe and the major membership plugins on Pro.

3

Embed anywhere

Drop a shortcode or block on any page. The funnel runs as its own focused, full-screen experience on top of any theme.

What's inside

A complete funnel builder — not a form plugin

The free version is genuinely useful on its own. Pro adds the tools you reach for once funnels start earning.

Visual builder Free

A three-pane builder with a live preview — edit a question and see exactly what visitors will see, instantly.

Thirteen question types Pro

From single choice to image grids, sliders, ratings, and a personalised result screen that echoes each visitor's own answers.

Conditional logic Pro

Branch the journey on any answer — jump ahead, skip a step, or go straight to the paywall. Every visitor gets a path that fits.

Built-in paywall Free

Present one to three plans with feature lists and a trust line. Redirect free; charge through Stripe and memberships on Pro.

A/B testing & analytics Pro

See which step loses people, then split-test two funnels and let the data choose the winner. No external tools.

Leads & webhooks Pro

Capture an email before the paywall so even non-buyers become prospects, and push every event to your CRM or automation tool.

Explore every feature in depth
Why it works

The funnel converts because of how people decide

This isn't a gimmick. It's three well-documented forces, working in sequence.

01 · COMMITMENT

Small yeses lead to big ones

Every answer is a tiny commitment, and people stay consistent with commitments they've already made. By the fourth question, leaving feels like quitting on themselves — not closing a tab.

02 · PERSONALISATION

A plan beats a product

"Your plan, based on your goal of losing weight" doesn't read like a subscription — it reads like a solution. A result shaped by their own answers feels earned, and earned things feel worth paying for.

03 · INVESTMENT

Effort they won't waste

They've spent two minutes and their plan is ready and waiting. Abandoning it now means wasting that effort — and the pull to finish what we start is one of the strongest forces in decision-making.

Who it's for

Built for selling a subscription, not a one-off

If you turn recurring traffic into recurring revenue, the funnel earns its keep. A few of the people it fits best:

Coaches & creators

Replace a flat "join now" page with an intake quiz that ends in a plan — and watch sign-ups for your programme or membership climb.

Course & education sites

Qualify learners by goal and level, then reveal the course path made for them. The recommendation does the selling.

SaaS with a WordPress site

Run a web-to-app activation flow that segments new users and routes them to the right plan before they ever hit your app.

Health & wellness

Fitness, nutrition, mindfulness — the niches built on personalisation. Turn "what's your goal?" into a paid plan in three minutes.

Membership communities

Diet, finance, productivity, language — any community where the right onboarding question makes the offer feel personal.

Anyone tired of a bouncing pricing page

If you have traffic that arrives, looks, and leaves, the quiz is the difference between a cold compare and a warm yes.

Templates

Start from a funnel that already works

You don't have to invent the flow. FlowOnboarding ships with complete, professionally written funnels modelled on the proven patterns behind today's biggest subscription categories — health, fitness, learning, beauty, SaaS.

Load one, swap in your brand and your questions, and you've adapted a winning structure to your offer in minutes instead of starting from a blank screen.

Weight lossFitnessLanguage learningSkincareSaaS onboarding
Browse the templates

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Loved by WordPress sellers

Built for people who sell subscriptions

Course creators, coaches, membership owners, and SaaS founders use FlowOnboarding to convert the traffic they already have.

★★★★★

"We swapped our pricing page for a FlowOnboarding quiz and trial-to-paid climbed in the first month. The personalised result screen does the selling for us."

SR
Sara R.
SaaS founder
★★★★★

"I'd wanted this onboarding experience on WordPress for years — it used to mean a full custom build. With this it took an afternoon."

MT
Marcus T.
Membership site owner
★★★★★

"The funnel looks like a polished app, not a plugin. Our members assume we built something custom. The analytics showed us exactly where to tighten it."

JL
Jen L.
Course creator
Pricing

Start free. Upgrade when it's earning.

One Pro license, billed monthly or yearly — or a one-time lifetime purchase.

Free

$0
Everything you need to launch your first funnel.
  • Visual builder, unlimited funnels
  • Four core question types
  • Paywall with redirect
  • Step-by-step analytics
Download free
Most popular

Pro

$89 /year
Also monthly, or one-time lifetime.
  • All thirteen question types
  • Conditional logic & A/B testing
  • Email capture & webhooks
  • Stripe & membership integrations
Get Pro
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Your traffic is already arriving

The only question is whether it's converting. Start free — no card, no risk.

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